The Secrets to Building a Successful Screen Printing Business!

A holistic business support system, minimising waste and optimising profits every step of the way

Are you hankering after doing something real?

No fads, “get-rich-quick” schemes or working your

butt off for mere pennies promoting someone else’s products!


Screen printing is a time-tested business that offers you an opportunity to do something real. Whether you are a creative soul looking to create the next big fashion brand… Or maybe you want to have a business-to-business operation printing anything from workwear to promotional garments, screen printing is a solid option. But there is a right way of going about this business and sadly, every year hundreds of screen printing companies go out of business because they lack the understanding of what it takes to build a great business..


Do you want to know what it takes to run a profitable screen printing business?

A screen printing business has many moving parts. Once you get into it, you can quickly find more questions than answers. It could become an endless rabbit hole of trying to make things work and uncovering two problems for each one you solve. But rest assured, it does not have to be that way.

If you want to learn what the secrets of a profitable screen printing business are and also:-

Screen Printing business support
01.

20-60-15-4-1

Find out what the secret percentages 20-60-15-4-1 reveal about businesses today and how to make sure your business is in the 1%

02.

Top Secrets

Learn what the Top 3 secrets are for a successful business

03.

Essential Links

Find out what the essential link is in making the Top 3 requirements work once you have them in place

04.

Recipe For Success

Learn what top-performing companies do that makes them so successful

05.

Common Mistakes

Avoid the most common mistakes made by newcomers to screen printing

Here’s what you need to know about the screen printing world… not all businesses are successful.

In fact, all screen printing businesses can be broken down into 5 categories:-

If you look at the figures carefully you’ll notice that 80 percent of screen printing businesses (the 20 percenters plus the 60 percenters) are either failing or just getting by…


Have you already started screen printing?

Are you aware of all that is needed to build a successful business?

Do you know how to produce a professional end product?


Maybe you have found virtually every stage of the process so far to be so demanding that you wish you had never heard of screen printing or dreamed of having this type of business.

We understand your pain and know how this feels because back when we started our printing business, we had these problems too.

If you don’t take action now, it could cost you thousands in upfront costs as you make mistakes in choosing equipment. If that is not bad enough, those costs will keep escalating year after year as you try to find your way using outdated screen printing hacks you find on the internet and poor techniques that literally send your profits down the drain. That is assuming you can keep going by turning a modest profit.

What we really wanted when we started a printing business was…

FREEDOM

We longed for a life where we could call the shots and where work was something that provided a fun living, doing something that we loved. We certainly did not want to live only to work, struggling from one problem to the next during late nights at the office.

Most wannabe printers will shop around for the cheapest possible equipment and learn their “craft” from videos on Youtube. While some will actually set out with all the best intentions of selecting good quality equipment, their lack of knowledge will sadly mean they end up with sub-standard machines because the sales people they trusted, really did not take the time to understand them and their needs before suggesting a solution, or just saw their ignorance and used their price sensitivity to sell them a load of garbage. 

You have to realise that as long as people are prepared to pay for nasty printing machines, the companies that sell them will continue to do so – it is profitable, plain and simple.

All we wanted from our business was more freedom
Freedom was what we wanted from our business….

When we started out we knew nothing about printing of any kind. We just had an idea about wanting to start a printing business and bought into a concept that was sold to us by clever marketers.

We really tried hard to make it work with limited technical skills and zero business skills. We were in survival mode with so little money coming in that we were barely making ends meet. 

At one point we stopped to reflect on the business and why we were struggling.  Each day brought new challenges and we needed to identify the pain points and how to address them…. or pack it in and get a job!

We nearly failed!

We did not have much money left after our initial equipment purchase, we had very little space as we initially worked from home and we had very little time to turn things around before we were forced to find full-time employment and give up our dreams. 

We decided to look past these enormous obstacles.

We invested in new equipment and actually made a second bad purchase, but fortunately this time, we managed to return the ‘hunk of junk’ and get our money back. It was a very difficult time during which we just learned by trial and error.

Then we discovered the first secret… or at least the first part of it!


Secret No. 1

Source the right equipment

Our third attempt at sourcing equipment was successful and we found a gem of a machine. It made a massive difference in every aspect of our business. Suddenly, going to work became fun and satisfying because things just worked!

It is really very fulfilling to see a plain product completely transformed by the addition of a high quality print without it being a gigantic headache! Don’t underestimate the joy you will get when you see a customers’ eyes light up when their artwork looks absolutely amazing on a product.

Screen Printing Machine

Secret No. 2

Get the right help

Even though we had finally cracked our production problems our woes didn’t end there. Our cash flow still wasn’t where we needed it to be. This is when we discovered the second secret.  

You need an expert by your side

Our skillset did not include marketing, operations or even how to price our goods.  So, to solve this puzzle, we also needed to get business support.

There was some very generic support available locally but nothing that provided a step-by-step system for us to follow. However, it helped a little and got us started on a much more successful path.

What we could not find was further technical training opportunities to grow our skills and knowledge in our new craft. Endless searches online, in forums and videos proved fruitless, it seemed that they were filled with ‘wannabe experts’ peddling their wares.

We made lots of mistakes and wasted many, many hours and products as we found our way, experimenting and testing. There were times when we really wondered why printing ever seemed such an appealing business. Solving technical problems on your own is not much fun!


Secret No. 3

Learn from the mistakes of others

Looking back now, we realise that the mistakes we made cost us thousands and what’s more our business could have grown a lot faster, but we had to make do with what we had access to. There wasn’t anything available that could have helped us. 

Learning from your own mistakes is both stressful and costly. Try to avoid this if you want to supercharge your business growth.


Fast forward in time to 2022 and we found ourselves at a point in time where the whole world is a year into being turned upside down by a pandemic. Many folks are not allowed to work or run their businesses or even go out of their homes in many cases. Overnight the scene of the world had changed. It provides a lot of thinking time and allows us to pause and reflect on how we can help others who are just starting down the journey of running a printing business.

Our own business had long since transformed. We were now supplying the quality equipment that took us such a long time to source.

We have also been running professional screen printing courses from our head office for several years and seeing the difference it made to each and every student to learn from an industry expert is priceless.

Some of these students were definitely not newbies and every last one of them learned such a lot. You can read some of their testimonials on this page.

The industry expert we use to present our physical training courses is the type of person we so desperately needed when we first started out on our printing journey. 

Not a salesman. 

Not a self proclaimed expert.

But rather, a bona fide industry acclaimed master screen printer. Someone who has dedicated their working life to every aspect of the screen printing business, from running a company to the complexities of artwork and every step of the screen printing process and how to make it as efficient as possible. 

We were not teaching students what we had learned, which by now was considerable. We had studied with an expert in the industry and could easily have proclaimed ourselves the experts now. Virtually every YouTuber does exactly that!

We were giving students the benefit of going directly to the ‘fount of knowledge’ and allowing them to interact and learn from the master.

Screen Printing Man

T Shirts are popular items of clothing and are not phased out seasonally. Trends may come and go but t-shirts remain. According to a report by Statista, the t-shirt market is expected to grow annually by 9.6% from 2020-2025.

WhatTheyThink.com – Why starting a t-shirt printing business is a good idea, Nov 2020

With the changes that happened during the pandemic, we naturally had newbies asking when the next screen printing classes would be.

With so much uncertainty, we decided to create –

Screen Print Mastery 

A Comprehensive Online Business Support System unlike anything else in the industry.

Startup growth rocket

The 3 in 1 Screen Printing Success System is the ultimate business support system for newbies and existing businesses. Not just technical knowledge in every aspect of screen printing, but comprehensive business start-up guidance and ongoing support in every aspect of running a successful business.

Our one simple aim was to create a “no fail” system and we know we achieved this.

Selling t-shirts online has become a popular choice, especially for entrepreneurs and artists looking for a relatively inexpensive way to start a business. Plus, the global market for the custom t-shirt printing industry is expected to eclipse $10 billion by 2025.

Shopify blog
  • Do you want to know exactly what equipment you need to get started and what the differences are between different “levels” of equipment?
  • Are you strapped for space and or cash and need to sort out what is essential and what you can grow into?
  • Are you wondering how you prepare the final artwork and get this onto a screen, ready to print?
  • Do you want to know how you coat a screen to get the best possible print quality that will see your clients delighted with the end product?
  • Do you want clear guidance on how long you expose a screen for, no matter what type of emulsion you choose?
  • Do you want to understand how you choose the correct emulsion for the job?
  • Do you know what it means to print off-contact and why and how this is done correctly?
  • Do you want to know how long a print should be cured for and how you can test for full cure correctly?

The above are just a few of the headaches screen printers face daily.


  • We will also ensure you know exactly how to choose the best mesh count for each and every job to ensure it prints easily and correctly.
  • How to determine what order to print the colours and components of the artwork in.
  • You will have guidelines about how big artwork can be for each screen size.
  • How to choose the correct emulsion for each job.
  • How to correctly dry and store coated screens.
  • How to avoid simple mistakes that could see your profits draining away.
  • How to manipulate your printing technique to improve results.
  • How to correctly develop screens.
  • How to create film positives that will always be in register.
  • How to troubleshoot difficult situations like strange textures in your prints.
  • What to do to avoid prints that unexpectedly change colour after your customer takes delivery.
  • You will also learn a step-by-step procedure to follow once the job is completed to ensure you do everything efficiently and safely.

This system is NOT for you if …..

  • You love spending hours online looking at videos to find solutions to your problems.
  • You feel that your peer group of screen printers are the best possible source of technical troubleshooting advice and information.
  • You think that suppliers who sell consumables or equipment are the only source of information you will ever need.
  • You have recently left University or College and believe that you now know how to run a commercially focused business with the methods you have learned.
  • You think that a hobbyist offering a $20 course can teach you what you need to know to run a screen printing business profitably.
  • You want to second-guess the methods of an industry expert and master screen printer.
  • You don’t want to put in the time to carefully follow the instructions provided and interact with us when you hit any snags.
  • You are screen printing as a hobby only.
  • This system is not ideal for graphics screen printers. While many steps do overlap and you will undoubtedly learn a lot, we are not using any graphics printing examples or specific directions.
  • If any of the above describes you – please DO NOT sign up!

From Scrubbing Floors To Running A $1M Screen Printing Business – Set the business up from the beginning to where it could eventually run like a machine, on its own, so that you can get to where you want to be faster.

adam tanaka – life and limb printing interviewed on StarterStory.com

This system IS for you if …..

  • You want to follow “no-fail” procedures that guarantee screen printing success
  • You want to keep your overheads as low as possible
  • You want to ensure efficient production at every step of the screen printing process
  • You are happy to follow directions without second-guessing
  • You like the idea of having a team of experts at your side
  • You want guidance through both technical mastery & general business and marketing support
  • You want an excellent quality end product
  • You like happy customers

T-Shirt printing business is really growing fast. With the new design ideas and the right marketing strategies, you can definitely take your business to the next level. Additionally, don’t just stick to a single type of printing. Discover more options, so that you can make a mark in the industry. The diversity of the business makes it profitable and with the right printing knowledge, you can certainly make the most of it.

designhill.com – 8 Reasons Why T-Shirt Printing Business Will Trend In 2021

Here are a few highlights of what is included in the Screen Printing Success Academy:-

A comprehensive Screen Printing Success System, where we take you through everything you need to know on how to produce quality prints every time.

Here’s a quick selection of some of the modules you’ll benefit from in the Technical Mastery section of the course –

  • Shop safety
  • Preparing your first screen
  • Printing your first shirts
  • Curing the prints correctly
  • After the job is done
  • Troubleshooting
  • A huge section on all the technical whys and hows to make you a truly professional screen printer

Not only do we cover the essential technical information presented by our world-renowned master screen printer. We also include all you need to know to run a profitable and professional screen printing business through our Business Mastery Course. This course sells for £597 on its own. You’ll benefit from:-

  • Learning about the 11 fundamental mistakes that most businesses make.
  • Marketing 101, including copywriting essentials and learning what makes “good” copy.
  • How to vastly improve your sales.
  • How to get more stuff done.
  • How to create the right attitude for a lifetime of success.
  • The numbers that matter in your business.
  • How to make your business 5 times more valuable.
  • Access to our unique commitment system
  • Business book summaries

The global custom t-shirt print market could be worth up to $7.57bn (£5.68bn/€6.68bn) by the year 2028 if current trends are to continue, according to a new report published by market research company ResearchAndMarkets.com. The report picked out a number of market segments that look set to drive growth, including customised sportswear and gym clothing, saying both these areas are becoming increasingly popular as more people are getting into the ‘athleisure’ trend. Screen printing accounted for the largest revenue share in the market in 2020, which the report put down to this technology’s high colour vibrancy.

FESPA.com – Custom t-shirt printing market forecast to reach $7.57bn by 2028, Dec 2021

What are your options?

Learn by yourself using free videos or a cheap workshop

Let’s assume for a moment you try to go it alone with free online videos or an inexpensive workshop to “show you the ropes”. Most of the people you will be learning from are self-taught or rely on the knowledge they gained in higher education.

What could this free education cost you long term?

A small screen printing shop producing just 4 screens per day on average, learns how to do screen coating and preparation in the right way and makes a saving of £3.53 on each and every screen.

Multiply this saving over a nominal 260 days of production and suddenly you are looking at savings of £3,671.20 in just one year. This saving grows year on year with your business as you need to produce more screens too.

Our studies and charts show a figure greater than £3.53 wasted with typical procedures followed by the majority of screen printers who are mostly self-taught. Remember coating a screen is just one small part of the whole and just here you can save in one year, enough to pay for the course.

A conservative estimate is that doing nothing about getting properly educated is at least 83% more expensive than the Screen Printing Success Academy

Buy a ‘Printing Franchise’.

There are a number of ‘Printing Franchises’ that you can invest in which provide everything you need in a box. Depending on the franchise they provide everything from equipment to shop fit-out to business support. Of course, this comes at a significant cost as the average franchise fee is in the region of $50,000 plus and the quality of what equipment and support you receive can vary from franchise to franchise.

Of course, if you invest in a franchise you are somewhat hostage to the franchisor. If they are proactive and invest in building their brand then you could be onto a winner. However, the majority of franchisors provide poor business support as they are mainly interested in signing up the next franchisee.

With a franchise, you will always have to pay a percentage of your earnings back to the franchisor. This mounts up to a considerable sum and the more you earn, the more you pay. With a truly exceptional franchisor, it may be worth considering but do a lot of ‘due diligence’ before choosing this route.

Higher Education – University

Whether you go to study art or something else entirely, here are some illustrative costs:

UK:
UK tuition fees as of 2022 are £9,250 per year with the total average cost of studying estimated to be at least £22,200 per year. Part-time courses are £4,625 per year.

USA:
When transport and other living expenses are factored in, the College Board estimated the following annual budgets for undergraduate students in 2018/19*:

$17,930 (community college)
$25,890 (in-state students at a four-year public college)
$41,950 (out-of-state students at a four-year public college)
$52,500 (private non-profit four-year college)

  • Source: topunivesities.com

USA Published or Sticker Prices

In 2021-22, the average published (sticker) tuition and fees for full-time students are:

Public four-year in-state: $10,740
Public four-year out-of-state: $27,560
Public two-year in-district: $3,800
Private nonprofit four-year: $38,070

Source: CollegeBoard.org

We won’t even explore how out of date any screen printing information you learn in higher education is likely to be here but suffice it to say that outdated methods are the order of the day and nothing taught in higher education is aimed at running a professional, profitable business, nor would you get training in running a business if you are enrolled to learn screen printing.

Invest in yourself and your business by joining the Screen Printing Success System

If the only thing the Screen Printing Success System did for you was to ….

  • Shave months off your learning curve if you’re just starting out
  • Ensuring you never waste a screen
  • Lower your overheads permanently
  • Stop you from losing another night of sleep scouring the internet for often wrong or outdated answers
  • Give you the confidence to tackle any job, no matter how complex
  • Get rid of inefficient, outdated methods and slash bad habits
  • Become an assertive, well-versed professional
  • Stay ahead of the competition
  • Help you get customers on automatic

This would make the investment worthwhile. In fact, any one of these benefits would be worth investing £1,997 + VAT but our course delivers ALL of these benefits!

Allow us to take all the risk…  Our Unique 12 Month Happiness Guarantee

We are so confident that the Screen Printing Success Academy will help you to be successful, that we are offering you a full 12 month happiness guarantee. All we ask is that you give the Screen Printing Success Academy a fair chance by completing it and putting your learning into practice. 

£1,997.00*

Startup growth rocket
  • Technical Mastery Course
  • Business Mastery Course
  • Pricing Mastery CourseFast Action Bonus
  • Full business profits reviewFast Action Bonus
  • Unlimited course access for 12 months
  • 1 year free membership to Screen Printers Inner CircleFast Action Bonus
  • Access to optional 1:1 coaching/support bolt-ons at special academy rates

  • * UK Customers are subject to VAT, which will be added to this cost
  • Screen Printers Inner Circle membership after 12 months is £99.00 + VAT per month. This gives continued access to all course materials with the option of adding additional seats for new employees, monthly group support calls and the library of all past Q & As from these monthly meet-ups.

Fast

Fast Action Bonuses

If you join before the timer runs out, you get these extras

  
Worth £497
Coming Soon! Worth £1200
Worth £99

The form you have selected does not exist.

Over to you …

So it is really up to you now.  Will you take the bold step of investing in your own success? 

One thing is for sure: a year from today, you will surely arrive. 

The question is… where? 

Choose the path that takes you where you want to go. 

To take advantage of this opportunity simply click the button and you’ll get immediate access to the ‘Screen Printing Success Academy’ setting you on path to joining the 15, 4 and 1 percenters. 

YES COUNT ME IN

Successful Screen Printer Smiling

Fast Action Bonuses

If you join before the timer runs out, you get these extras

  

Pricing Mastery

Worth £497

For a limited time, we are including the invaluable PRICING MASTERY mini-course.

The single biggest mistake people make is setting their prices wrong. In this guide we’ll walk you through how to set the optimum prices for your products.

Get your pricing right and it will pay for your membership of the Academy many times over…

Included is a step-by-step system to follow with spreadsheet where you can see the effect each decision has on your bottom line.

Screen Printers Inner Circle

Worth £1200

Monthly mastermind sessions with full access to the library of content from previous sessions. Your first year of subscription to this is included with the purchase of your course.

During these sessions, we will have available for you experts in different areas including business and technical matters.

You can submit questions prior to the group meeting or raise issues you are struggling with on the day.

This is your unique opportunity to get immediate advice and support to help you into the 15-4-1 percenters.

Business Profits Review

Worth £99

Our Business Profits Review uses a proven system and covers five areas that are the key to building a high-value self-managing business.

The review will pinpoint any gaps in your enterprise and provide a step-by-step solution to accelerate your business growth.

The detailed report you receive is divided into sections and each of these will give you a score highlighting your progress towards building a better business.

Even if you’re happy with your current profitability there will be something for you in this review that will enable you to build a better business.

Frequently Asked Questions

You can earn a good living as a screen printer when you do it right

This is a good question, but rather than answering it ourselves, we will share the comments that were made in a screen printing group in response to someone asking exactly that. This should help you to see that it is a viable and serious business that can be grown into whatever you want.

Answers from Facebook about potential screen print earnings
Answers from Facebook about potential screen print earnings 2
Answers from Facebook about potential screen print earnings 3

The global market for the custom t-shirt printing industry is expected to eclipse $10 billion by 2025.

Shopify blog

The short answer is a categoric YES! Digital garment printing solutions are now well established and contrary to what everyone believed would happen, screen printing has not only survived but thrived.

The reason for this is that screen printing offers advantages that digital solutions simply cannot match. The speed of production is much faster and the cost per print is much lower. Most larger garment printing businesses will at some point invest in both solutions as they work so nicely together. Each has its niche, pros and cons. Screen printing will definitely be around for a long time to come.

Being successful in the Screen Printing industry is not all down to technical ability. While technical mastery is really important, you also need to be able to run a successful business. This is why we’ve included the Screen Printing Business Mastery. We found that on our journey to building a successful business, it was key to have this knowledge and support.

It certainly can be if you are not taught the proper procedures and steps for every part of the production process. With the correct knowledge, you can keep mess to a minimum and run a very tidy shop. We would be disappointed if you didn’t!

All that being said, you do need to realise that you are working with inks and chemicals, not fairy dust and rainbows. Follow our instructions to do this safely, keep your shop as efficient as possible and keep things clean and tidy.

This depends on a lot of factors regarding your equipment choices. To help you out a little, here are three possible configurations of manual equipment you could use as a starting point …

The three images below depict the three main pieces of equipment, to scale. This is a press, exposure unit and tunnel dryer. Obviously you need space for other things like a desk and computer, wash room for screens, storage for inks, chemicals and stock. The equipment is laid out in a way that you could feasibly lay out your workshop for production, so depending on your particular requirements, staff numbers and so on, this is a starting point. We are happy to provide you with help and guidance. Please note that the below images are based on the Vastex brand of equipment that we supply through our screen printing equipment business.

V100 Sample Shop Layout
1. Starter Shop
V2000 44 Sample Shop Layout
2. Mid Range shop
V2000 66 Sample Shop Layout
3. Bigger Shop

In the left image, we used an entry level V100 press which is quite compact along with a compact Vastex dryer. In the middle image we have moved to the Vastex V2000 press and a bigger dryer. The image on the right again represents a larger press in the V2000 range with a larger dryer.

Yes, we do! In fact, we have supplied one of the top brands in screen printing for over 20 years now. Vastex is a superior choice for so many reasons, but ease of use and reliability are top of the list. So if you have not sourced reliable screen printing equipment yet, please look at our screen printing equipment packages or speak to us if you are in the market to upgrade individual pieces of equipment you already have. The link provided will take you to our dedicated equipment sales website.

You’ll be able to ask questions of our resident experts on every aspect of your screen printing business should you get stuck anywhere. 

Our reason for creating Screen Print Mastery in the first place was to build a community where screen printers could finally get the help and support they deserve from knowledgeable experts and a community trained in the correct procedures. So we’ll be holding regular sessions where you can ask questions of our experts and get to know some of your fellow business owners. This support is included for your first year of membership as part of a Fast Action Bonus and will be available as a subscription after that.

Yes, there is a 100% satisfaction guarantee. See the terms and conditions section. Please note though, that we will expect you to make an effort, so if you think that by merely signing up for the course the information will transmit itself automatically into your brain and make you an expert, please do not sign up. This is a tough course. You will actually have to work at building a business and learning the screen printing techniques we teach. If you get stuck, we expect you to reach out for help because we want you to succeed. We can assure you that if you follow our business and technical mastery steps, you will build something really worthwhile that will bring you what you really want from life.

Yes, you can move at your own pace! We’ve designed the course to be as flexible as possible. However, there is a short gap between blocks of lessons to allow you to assimilate the information and complete assignments. We want you to implement what you’ve learned! This will increase the value you receive massively. This course is not for lazy students, but if you put in the effort you will reap the rewards and it does not matter what speed you move at, just that you keep moving forward and ask questions if you get stuck.

We’ve been there….. buying into things only to have to buy many extras just to make it useful. This is why when you make your purchase you get everything you need to build a successful screen printing business. Any additional courses we launch in future will be aimed at building your knowledge on specific aspects of the business further.

Yes, we’re more than happy to have a chat to see whether this is for you. We recognise that some people will have questions.  You can drop us an email or schedule an appointment on our website where we’d be happy to answer your questions. We are a real bricks-and-mortar, family-owned and run business that has been around since 1995. We are here to support you on your journey.